co-founder simon at conference
guide celia pool
guide tessa clarke
guide ben kimura gross giving a conference
a community zoom call with other founders
community of founders

Nail your B2B Sales Strategy, and get proven results in 90 days

To 3x your revenues and prepare for fundraising, you need to become the best executor you can be. We’ve got your back 👇

Become the leader you’ve always wanted to be

You’ve already taken the first step - and that tells us something:You’re not here to coast.You’re here to build something bold. And you’re ready to turn the messy middle into momentum

co-founder simon giving a talk at a conference
Delivery

That way we get into the Nitty-Gritty

Here's the way we help you execute, right by your side.

the number 1

Sprint to the outcome, together

Along with other peers, work with experienced tacticians on how to XXX, and founders who have done it

the number 2

Office hours & industry specific guidance

The context of your industry is important, you can expect office hours with people who have been there, done that to ask specfic questions

the number 3

£10,000 Worth of Discounts

Access exclusive founder-only deals on tools, software, and platforms via our partner marketplace.

example thumbnails from programmes we offer on the platform
areas of focus

What we will touch on

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01
🧭 Stage 1: B2B Readiness & Strategy
Goals:
  • Understand all B2B options available
  • Pick the right few (not all) based on ROI, margin, ops, and brand fit
  • Set clear metrics for success in B2B (not just revenue)
Key Workshops & Tools:
  • B2B Opportunity Mapping Tool — match product with right channels (retailers, hospitality, corp gifting, etc.)
  • Financial Modelling — what does B2B actually cost to do well?
  • Minimum Viable Wholesale Offer — line sheets, SKUs, pricing tiers, terms
02
🧩 Stage 2: Building the Commercial Toolkit
Goals:
  • Become pitch-ready
  • Get your sales assets, pricing and terms in order
  • Start outreach and sales motions
Key Workshops & Tools:
  • Wholesale Pricing + Margin Masterclass — protect profitability across B2B models
  • Line Sheet & B2B Sales Pack Templates
  • Sales Narrative Sprint — how to talk to buyers, not consumers
  • Prospecting Framework — how to build and prioritise a B2B lead list
  • Retail vs Corporate vs Hospitality Sales Emails — real scripts
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03
🤝 Stage 3: Selling & Negotiating B2B Deals
Goals:
  • Start closing deals and managing first orders well
  • Learn to say no to bad-fit deals
  • Understand and handle retailer/corp buyer objections
Key Workshops & Tools:
  • Buyer Psychology AMA — with buyers across verticals
  • Sales Funnel Coaching — qualify, close, follow-up
  • Negotiation Training — handling margin, terms, timelines
  • B2B CRM Workflow Setup — no fancy tools needed, just tight systems
04
🚚 Stage 4: Delivering with Excellence
Goals:
  • Be operationally tight enough to deliver B2B orders professionally
  • Avoid chargebacks, delays or retailer frustration
  • Build a system for managing wholesale ops
Key Workshops & Tools:
  • B2B Fulfilment 101 — SLAs, barcodes, packaging
  • Stock Planning & Cashflow Tools — sync ops with cash
  • Returns, Reorders & Retailer Comms Templates
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05
🔁 Stage 5: Retention & Scaling
Goals:
  • Turn one-time buyers into long-term accounts
  • Grow orders, referrals, and repeat purchase
  • Identify your best-fit channel and double down
Key Workshops & Tools:
  • Sell-Through & Support Strategy — how to get reorders
  • Customer Success Playbook for B2B — what to automate, personalise, track
  • Account Growth Plans — upsell into bundles, NPD, new locations
  • Channel Review Tool — decide which B2B route to scale
tactical knowledge

Expert Guides Who’ve Actually Done It

No theorists. Only proven founders and operators who’ve scaled to £30M ARR and raised over £200M. They’ve sat where you sit - and they’ll help you shortcut the painful bits.

guide marc sabas
Product Founder
Celia Pool
Founder of Dame

Celia co-founded DAME, the award-winning, innovative consumer product brand making periods better for people and the planet, raising over £1M through crowdfuning. Winner of the Veuve Clicquot Bold Women award and Innovate UK's Women in Innovation.

guide emily deacon
B2B Sales Expert
Emily Deacon
Head of Sales & Growth at 7 Clean Seas

Working for over 12 years in creating high-performing sales engines and partnerships to drive revenue lines. Emily’s specialisms are working with climate-focused entrepreneurs and impact driven businesses with a B2B approach.

guide tessa clarke
Product Founder
Deepak Ravindran
Oddbox Co-Founder ($0→$40m ARR in 6y)

At Oddbox, Deepak helped grow the business from £0 to £40M ARR in six years, navigating rapid growth, fundraising, team building and the emotional demands of leadership. Some days he was running the business.

Get to Where You Need to Be in 90 Days

This is where things shift.

Where clarity replaces chaos.
Where momentum starts compounding.

For £150/month (billed quarterly),

you get access to 3 months of the most practically useful, emotionally intelligent founder support available anywhere.

Membership cost

And the Best Bit?
We’ve De-Risked Everything.

Protect your ROI

You’ll be matched with a dedicated success partner who’ll help:

No contracts – stay because it works, not because you’re locked in.

Cancel anytime – simple, no questions asked.

30-day money back guarantee – if it’s not working for you, you walk away with a full refund.

Worst case? You meet investors, peers and mentors who level you up.

Best case? You 3x your revenue.

You stop second-guessing every move. And you lead like the founder you know you were meant to be.

Growth
£175/mo
All of Starter plus:
All live Guide-Led Programmes - Unlimited Access
Programme Coach
1-1 Office Hours with Guide 
(15 mins per month)
Personal Success Manager
Community of Practice
Software Marketplace Discounts 
Access $10K of tech and software discounts
Get started

Here’s What You’ll Get When You Join:

You’ll be matched with a dedicated success partner who’ll help:

Understand your business KPIs and tailor the experience to meet those goals

Build your weekly growth rhythm and support for success

Plug you into the right live sessions and expert support

co-founder simon giving a talk at a conference
"I got value immediately from WONDR’s free ‘Mythbusters’ session on paid ads. I was about to reach out to an ad agency, but now I know it’s not the right time — that 60-minute event saved me money. Thank you!"
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Ivette Tello

WONDR Community Member

"Ben Kimura-Gross and Sam Reader (WONDR co-founder). The deep discussions and thought-provoking conversations led to several aha moments that helped me navigate key pivots."
community member tatiana maino

Tatiana Maino

Impact Founder & CEO @ Oocca

"WONDR helped me rebuild my confidence and reminded me I’m not defined by my degree — I’m capable of more. Being part of this community gave me the mindset shift I needed to start something new."
community member kresensia viktoria

Kresensia Viktoria

Corporate Legal

🚀 Let’s Do This.

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You’re not stuck - you’re growing. You’ve just needed the right support at the right time.

Secure Your 3-Month Membership Now

FAQs

Everything you need to know before (and after) joining WONDR.

How do I learn on WONDR?

WONDR is built around active, cohort-based learning — designed to help you develop both skills and mindset through multiple formats:

  • Programs & Masterclasses: Self-paced lessons from expert Guides, showing you how to apply tools and approaches.
  • Artefacts & Podcasts: Actionable frameworks, templates, and conversations that help you de-risk key business challenges.
  • Live AMAs & Office Hours: Real-time sessions where you can ask Guides anything and get direct feedback on your work.
  • On-Demand Library: Recorded lessons and materials available anytime you can’t make it live.
  • Community of Practice: Connect with peers to workshop ideas, share insights, and apply learnings together.

All formats are designed to meet you where you are — whether you're looking for inspiration, implementation support, or direct feedback on your challenges.

What are the membership fees?

Membership is £150/month, or you can save with a 6-month plan for £1,050 or a 12-month plan for £1,800. (Approx. $190.50 USD/month, $1,333.50 for 6 months, or $2,286.00 for 12 months.)

Your membership gives you access to £10,000s in monthly business support, mentorship, and guidance.

We also offer a 21-day trial, which unlocks £1,000s worth of value right away — including expert advice that can directly impact your KPIs.

Want to extend your access? You can earn free months by inviting other Founders, Leaders, or colleagues to join.

Are your Guides really founders from the real world?

Yes — every Guide at WONDR has actually built something. They’re not just theorists or advisors — they’ve founded, scaled, funded, and sometimes failed businesses of their own.

From VC-backed startups to mission-led ventures, our Guides bring real-world experience, not just playbooks. You’ll learn from people who’ve been in the trenches and are here to share what actually works — not just what sounds good on paper.

What is an AMA at WONDR?

AMAs (Ask Me Anything sessions) are live, interactive conversations with our Guides. They’re your chance to bring real-time questions about your business, implementation challenges, or strategic decisions — and get honest, experienced insights on the spot.

Every AMA is designed to be practical, founder-focused, and flexible — come with a question, or just listen in and learn from others in the community.

What is the Community of Practice at WONDR?

Our Community of Practice is a space where members connect to deepen their learning, swap stories, and apply new concepts together.

Think of it as a regular check-in with like-minded founders — not to pitch or posture, but to reflect on what’s working, what’s stuck, and how you’re putting new ideas into practice. It’s guided, collaborative, and built around shared growth.

Do I get access to a real person at WONDR?

Yes — you’ll have a direct line to the WONDR team with daily support available five days a week. Every two weeks, we’ll also check in with you to align on what outcomes, topics, challenges, or goals you want to focus on next.

We believe the future of learning is personal. That’s why we take a learner-first approach, building pathways that are tailored to your needs, not just what’s trending.

If you have any questions or want to learn more about what the experience is like, feel free to reach out anytime at communityteam@mywondr.co.

How does WONDR approach sustainability and data security?

Your security is a top priority — and so is our planet.

WONDR is built on infrastructure that’s both secure and climate-conscious. Our servers are hosted on Amazon Web Services (AWS), one of the world’s most trusted and robust cloud providers. AWS is part of The Climate Pledge, committing to net-zero carbon emissions by 2040 — a full decade ahead of the Paris Agreement — and aims to power all operations with 100% renewable energy by 2025.

We’re also actively working on additional initiatives to reduce our environmental footprint and ensure our platform aligns with the kind of future we all want to build. Ask us how!

Can I cancel my subscription?

Yes — you can cancel at any time. While we recommend committing to at least 3 months to see meaningful impact on your KPIs, there are no long-term contracts. And if you don’t feel your business is improving through our collaboration, you can request a full refund — no hard feelings.

How are my personal details treated?

We take your privacy seriously. Unlike traditional platforms, we’ll never sell your data. Your information is secure, encrypted at rest, and handled with care. You can see more in our privacy policy here.